Five packages from the everyday life of the resort: own-brand products, a welcome gift, the spa line,
a wedding favour and the house wine. Each one is shown the way packaging design actually runs — first the construction
(a 1:1 dieline with cut lines, creases and bleed), then the artwork laid out across the panels, and finally
the finished product. The dielines are generated programmatically in millimetres, ready to open in Adobe Illustrator.
01
„Bürgenstock Alpine" — own-brand product labels
honey · mountain preserve · rapeseed oil — one dieline, three flavour variants
1Dieline — construction and dimensions
2Artwork — three variants in one system
3Mock-up — jar on the breakfast table
Format
oval 62 × 88 mm + back label 52 × 66 mm
Substrate
uncoated paper 90 gsm, wet glue
Colours
CMYK + Pantone 872 C (gold), accent colour changes per variant
Finishing
3 mm bleed, 4 mm safety margin
Working file
Adobe Illustrator (.ai) — dieline on its own layer, live text, ready to hand to the printer
02
„Pralinés du Bürgenstock" — chocolate box
in-suite welcome gift and boutique product · seasonal variant: advent calendar
1Dieline — tuck end 90 × 90 × 35 mm
2Artwork — front, back with code, sides
3Mock-up — open box of pralines
Format
90 × 90 × 35 mm, 250 mm flat width
Substrate
GC1 board 300 gsm
Embellishment
blind-embossed crest, gold foil Pantone 872 C
Construction
18 mm glue flap, creasing on four edges
Working file
Adobe Illustrator (.ai) — dieline on its own layer, live text, ready to hand to the printer
03
„Alpine Spa" — scented candle and soap
line sold in the spa and restocked in the suites
1Dieline — tube wrap + soap box
2Artwork — four panels of the wrap
3Mock-up — bathroom shelf
Format
wrap 245 × 89 mm (tube ⌀78 × 90), box 114 × 64 mm
Substrate
cream board 350 gsm, FSC
Embellishment
debossed monogram, soft-touch lamination
Note
refillable pack
Working file
Adobe Illustrator (.ai) — dieline on its own layer, live text, ready to hand to the printer
04
Wedding favour — guest box
weddings in the chapel above the clouds — personalised with the couple's monogram and date
1Dieline — pillow box 105 × 70 × 25 mm
2Artwork — monogram and thank-you
3Mock-up — wedding table setting
Format
105 × 70 × 25 mm (pillow box)
Substrate
pearlescent board 300 gsm
Embellishment
hot-foiled monogram, ⌀18 mm window
Personalisation
variable initials and date — digital print from 50 units
Working file
Adobe Illustrator (.ai) — dieline on its own layer, live text, ready to hand to the printer
05
„Bürgenstock Estate" — wine label
house wine for the restaurants and the boutique · front and back built around an archival photograph from 1890
1Dieline — front, back and neck label
2Artwork — front and back
3Mock-up — the bottle on the terrace
Format
front and back 90 × 110 mm + neck label 38 × 28 mm (Ø76 mm bottle)
Substrate
uncoated textured paper 100 gsm, wet glue
Embellishment
crest and rules in gold foil Pantone 872 C
Note
archival photograph from 1890 sits at 55% opacity behind the varietal
Working file
Adobe Illustrator (.ai) — dieline on its own layer, live text, ready to hand to the printer
